In previous blog posts I have walked you through how to truly be prepared to run and market a successful business. We have reviewed how to ensure you know your clients, know your competition, know your businessand know yourself. Once you know all of these aspects of your business you are ready to establish a mission statement, vision and motto….
We all know that positive testimonials from our clients are extremely useful when marketing our fitness businesses. But, how do you get clients to tell the world about their successes? Try running this super easy and fun contest to get clients to tell you all about their inspiring stories! This contest also works to get…
Here’s some tips to ensure you set the stage for an incredible 2016. Think of this as a 2016 Fitness Business Pep Rally! Share with your team…. Be at Your Best: Well, as a fitness professional, we expect that year-round, right?! But it’s even more important in the beginning of the year. You can’t afford…
Can you believe 2016 is here! As you know, January is a great time of year to recharge your clients programs to set a game plan for the new year. No matter what our client’s goals may be, it is necessary to have a solid way of how to best track their progress. January at…
The best way to deal with bad weather is to take a proactive approach. So, we recently touched base with our staff members to make sure that IF something were to happen we would have the information we need: Do you have this information from your team? Who could actually get to work? Whose vehicle is capable…
The Holiday season is upon us and that often means your business will be closed on those special days. The holidays also mean that personal trainers will be requesting vacation time. Do you have policies that will keep both your clients and your personal trainers happy during the holidays? Over the next few weeks I…
“The Go Giver” is a quick easy read that follows a young, ambitious sales associate trying to reach success in this career. He’s working hard but not getting anywhere when a colleague provides him the name of a consultant who could provide him the insight he needs to excel. In this parable, we are introduced…
When it comes to your clients’ health and fitness goals, there are a lot of different ways for them to achieve the same results. At Northwest Personal Training, we host an annual Spring Makeover Challenge when our clients and trainers compete against each other using different approaches to maximize fat loss in a 6 week period. So…
Hey Fit Pros. We are getting ready to launch our yearly Spring Makeover Challenge and we are putting together the final details of how the launch will go and some other details as well. I thought I would share these details with you so that if you have decided to run your own weight loss…
If you have been following my blog for awhile you may be familiar with our most successful “extra” revenue generating program of the year. It is our Spring Makeover Challenge! We generate about $20k in extra revenue with this program every spring. I like to remind fit pros of these types of programs and let…
