One thing so many of our clients have learned over the last year is the importance of their health. Research demonstrates that if you contract Covid-19, you are also less likely to be hospitalized and die if you are fit and healthy. Besides age, overall fitness is the leading indicator of how successfully– or not–…
Not every business has the budget of a large fitness chain. I have written MANY blogs/articles, hosted webinars and conducted trainings on how small fitness businesses and fitness departments can use creativity to be successful….such as: Cost Effective Marketing Initiatives Programming Community Relationships Client Retention Success for Fit Pros During a Pandemic…
One of the tasks that is included in our yearly marketing plan is on floor peer reviews for our personal trainers. If you haven’t included this in your yearly marketing plan it isn’t too late! Remember, your clients expect the very best from you and your team. Spending time reviewing each of your personal trainers…
Fit Pros: I am going to keep this blog short and sweet because the message is simple. We need to TAKE ACTION and we need to be HEARD! IHRSA has created a very simple one-click campaign for fitness professionals that allows us to easily communicate with our legislatures to ask for support for the fitness…
Our core values and systems have worked for years and they will not change. However, we cannot afford to become complacent when it comes to continually evolving and improving our business. This fact has never been more clear than in the last year. We have been innovative and willing to adjust to life and business…
Northwest Personal Training is 21 years old and we are going to celebrate! Our celebration won’t look the same as our past anniversaries, but we have some safe and fun activities planned for our staff and clients. Do you have something to celebrate with your fitness community? Now, more than ever, we could all use…
Even though most of us fitness business owners and managers are focused on just keeping our doors open right now…we can’t lose sight of the importance of planned and continual marketing. I recently recorded a podcast that I want to share with you. This podcast focuses on work-life balance, fitness business systems, marketing fundamentals, marketing tactics…
Here in Washington state….health and fitness facilities have been forced to close for the last month or so. I believe that we must take COVID-19 seriously and wish we could stay open. We are part of the solution and not the problem. We know know that at Northwest Personal Training we can provide a…
The fitness industry is seeing huge changes right now. We are being pushed to find different ways to help our clients live fit and healthy lives. We are months into this pandemic and I hope you have embraced the changes forced on our industry and maybe even found new revenue streams for your business! …
Covid 19 has forced us, here at Northwest Personal Training, to rethink and revamp the way we do things. However, even before the pandemic hit, we recognized that our Group Training program shouldn’t be our main focus. Our differentiator is Private Training. There are many business in the fitness industry who do a great job…
