Did you send out a holiday card/eCard to your clients in 2019 or at the beginning of this year? If so, I hope you included a discount for your clients as a “gift” to them and a gift certificate they can give to a friend to receive some type of free and initial service with…
Do you know what our biggest problem is? It is probably your biggest problem too. THE MAJORITY OF PEOPLE DO NOT LIKE TO EXERCISE! The biggest problem working in the fitness industry is that we are offering a product that most people hate. So each and every one of us has to do whatever we can…
In last week’s blog post I walked you through the importance of knowing yourself before creating a marketing plan and, ultimately, a very successful business. Here is my second step to setting up a foundation for fitness marketing success! You MUST KNOW YOUR BUSINESS! It can be tough to dig deep and understand the ins and outs of your…
Many fitness professionals just assume that they won’t get new clients during the summer months because clients tend to be busy with vacations, kids at home and spending time with friends and family. Don’t be one of those fit pros! Keeping your schedule full and even bringing in new clients during the summer is possible….
We are quickly approaching the 4th of July, which falls on a Thursday this year. So…what will you do? Will you be closed all day? Will you offer a specialty class? No matter what you do make sure your clients know their options and help them reschedule their appointments….don’t let them cancel! …
We recently had our mandatory monthly team meeting and I wanted to try something new. Here is what I needed: New ideas on how to cut costs New ideas on how to increase revenue Our staff to feel included and connected to the decisions we make Don’t forget to sign up to automatically receive…
I have walked you through many different success strategies when it comes to hosting a weight loss challenge. 4 Tips For A Successful Weight Loss Challenge Weight Loss Challenge Recruitment Competition Creates Results – Weight Loss Challenges I recently sent a reminder to our personal training staff about this very important piece to a…
Over the past few weeks I have showed you how to prepare for and create an alluring weight loss challenge. We are getting close to launching our Spring Makeover Challenge. Our trainers are heavily recruiting participants for their teams. Here is an email, our trainer Kristin, sent out to her past Spring Makeover Challenge participants. Remember,…
Our annual 6 Week Spring Makeover Challenge allows our clients to participate in a fun, friendly team competition to help them shed that extra layer that many of us put on during the cold, dark rainy days of winter. A couple of weeks ago I explained how we run our Makeover Challenge….this week I want to show…
Are you and your personal trainers be productive? Making sure all of your trainers are in that productivity “sweet spot” can mean success for both the trainer’s bottom line and YOURS! Read my blog post on productivity goals to learn more. Here is a recent email that our Personal Training Manager sent out to our trainer…
