Fit Pros, do you have some type of Mother’s Day program you are promoting right now? If not, take a look at the flier for our Mother’s Day Fitness Retreat and try something similar. Whether you are promoting a Mother’s day program or a spring makeover program….you need to have clear and consistent promotion to…
Feature a Local Business – Help Them & Help You
We recently started a “Featured Local Business Program” here at Northwest Personal Training. How We Run The Featured Local Business Program Choose a local business to feature each month. We ask our staff for help with this and ask their opinions on which local businesses we should offer this program to. The local business should…
Referral Incentive Program for Staff and Clients
As fitness professionals we know that referrals are the best way to obtain new clients. Here at Northwest Personal Training we give incentives to both staff AND clients for referrals. Referral Incentive Program: Current Clients Receive a $25 gift card if their referral schedules for a comp session. If that person purchases a package OR…
Consistent Sales for Spring & Summer
Now is the time to ensure your sales stay consistent throughout the Spring and Summer. Get potential new clients signed up now with follow up and dedication. Try these tips to get more clients through your doors and signed up with your fitness business: Call Them Now! Have staff members call…. Potential customers who came…
How to Run a Weight Loss Challenge
We are currently preparing for our annual Spring Makeover/Weight Loss Challenge. This is our biggest “extra” revenue generating program of the year. We generate about $20k in extra revenue with this program every spring. We normally start the Spring Makeover Challenge in mid April. That means we need to get everything prepared with our personal trainers,…
Sample Press Releases
In my last blog post I walked you through how and why you should send out regular press releases. Now, I want to share 2 of our press releases from this summer. I used the methods that I described in this blog post and it worked! We received a ton of free press from these…
How & Why to Send Regular Press Releases
If your like most fitness facilities…you don’t have a large advertising budget. We get that and press releases are one of the ways we try to drum up free advertising. There is work involved, but it is worth it. Press Releases Create a list of key local media contacts Develop a list of key local…
Google Review Incentive Idea
Positive google reviews are incredibly important when it comes to attracting new clients to your fitness business. Google might be the first place a potential new client comes in contact with your fitness business and we all know they will be reading the reviews! So…how do you get those 5 star reviews? We recently launched…
Try a Fall Wellness Reset Program
Fall is a great time to run a wellness reset program. Help clients reset after a summer full of BBQs and ice cream! This is a great way to engage current clients, encourage old clients to come back and gives you something to market to potential new clients. Our Fall Wellness Reset Program will begin…
Boot Camp Breakdown
We are offering FREE weekly outdoor boot camps this summer. Each trainer will take a turn hosting a boot camp. This is a win/win for everyone…..our community, our clients and the boot camp could bring in new clients to our fitness business. You should give this a try at your fitness business! Breakdown of My…