One of the tasks that is included in our yearly marketing plan is on floor peer reviews for our personal trainers. If you haven’t included this in your yearly marketing plan it isn’t too late! Remember, your clients expect the very best from you and your team. Spending time reviewing each of your personal trainers…
Fitness Businesses NEED to be Heard!
Fit Pros: I am going to keep this blog short and sweet because the message is simple. We need to TAKE ACTION and we need to be HEARD! IHRSA has created a very simple one-click campaign for fitness professionals that allows us to easily communicate with our legislatures to ask for support for the fitness…
Why NOW is the Time for Corporate Wellness Programs
Here at Northwest Personal Training, we decided that NOW is the perfect time to reinvigorate our Workplace Wellness program. Why now is the time to start or revamp your corporate wellness program: Many employees are stressed, overworked and on edge more than ever. COVID-19 has increased work stress for many employees. Many employees are working…
Medical Advisory Board?
Our core values and systems have worked for years and they will not change. However, we cannot afford to become complacent when it comes to continually evolving and improving our business. This fact has never been more clear than in the last year. We have been innovative and willing to adjust to life and business…
We Are Going to Celebrate – Are You?
Northwest Personal Training is 21 years old and we are going to celebrate! Our celebration won’t look the same as our past anniversaries, but we have some safe and fun activities planned for our staff and clients. Do you have something to celebrate with your fitness community? Now, more than ever, we could all use…
We Are Doing a Happy Dance!
Here in Washington State all fitness facilities were forced to close when our COVID numbers increased. We worked diligently with the Washington Fitness Alliance to explain why we should remain open. In the end….we were able to reopen on January 11th! To celebrate and as a way to catch the attention of our clients (and…
Podcast with Sherri: Marketing Tactics to Grow Your Fitness Business
Even though most of us fitness business owners and managers are focused on just keeping our doors open right now…we can’t lose sight of the importance of planned and continual marketing. I recently recorded a podcast that I want to share with you. This podcast focuses on work-life balance, fitness business systems, marketing fundamentals, marketing tactics…
Fitness Businesses Need to Act Quickly
We recently learned (despite much effort on our part) that fitness facilities in Washington state must close again. I know that many fitness facilities across the country are facing similar shut downs. We are extremely disappointed, but we have to work with what we have and move forward. I gave these words of encouragement and…
Take Action. Save Your Fitness Business!
The fitness industry is seeing huge changes right now. We are being pushed to find different ways to help our clients live fit and healthy lives. We are months into this pandemic and I hope you have embraced the changes forced on our industry and maybe even found new revenue streams for your business! …
What is Your Differentiator?
Covid 19 has forced us, here at Northwest Personal Training, to rethink and revamp the way we do things. However, even before the pandemic hit, we recognized that our Group Training program shouldn’t be our main focus. Our differentiator is Private Training. There are many business in the fitness industry who do a great job…