Tag: Business Success

Second Step To Marketing Success

In last week’s blog post I walked you through the importance of knowing yourself before creating a marketing plan and, ultimately, a very successful business. Here is my second step to setting up a foundation for fitness marketing success! You MUST KNOW YOUR BUSINESS! It can be tough to dig deep and understand the ins and outs of your…

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Cancellations Without Stress – 4 Simple Steps

Cancellation policies can be tricky, but with the correct approach they don’t have to mean lost revenue and they don’t have to mean upset clients. The following simple steps help us avoid most of the issues that can arise when a client cancels after our predefined cancellation deadline (24hrs). This can work for you too!…

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Employee or Independent Contractor? You NEED to Get This Right!

Do you classify your staff as employees or independent contractors? Either way, you should know the law! I just returned from IHRSA where I attended a session by an attorney who talked about the IRS crackdown on Fitness Clubs and Studios categorizing Trainers as Independent Contractors when they should be classified as Employees. All it…

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Self-Care is Not Selfish

“Self-care is not selfish. You cannot serve from an empty vessel.” This is a quote that every Personal Trainer should keep in mind. Remember, it is important to take care of yourself. It is the only way you can give your clients what they need to succeed. It will allow YOU to succeed as well!…

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