Category: Uncategorized

Change Something

Hey Fit Pros, If your clients want to change something (their weight, their nutrition habits), they have got to change something! Makes sense, doesn’t it?  But change is difficult.  Most people attempt major changes in their life without setting up a framework for success.  How can you get anywhere without a map or a game…

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Tell Them This!

How many studies need to be completed that prove diets do not work before our society gets it?  The diet industry is still a multi-billion dollar one and continues to thrive despite desperate pleading from leading scientists telling us that diets do not work.  We need to wake up and take a dose of reality…

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Fitness Pros – Do you want to get lucky?

Hey Fitness Pros, “The harder I work, the luckier I get!” I always related to this quote throughout my entire working career. No matter what position I held…whether I was a waitress making really good tips and all my fellow co-workers asking “How do you make such good tips?” I always thought it was so…

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Fit Pro Marketing Rule: Don’t Sell The Braces

I had braces all through high-school.  Imagine going through those awkward years wearing braces when the opinion of your peers was so important to your feelings of self-worth!  Well as I neared the end of high-school and was approaching Senior Prom and Graduation, I scheduled an appointment with my orthodontist and asked him to remove…

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Valentine’s ideas for Personal Trainers

Hey Fitness Pros, 1 week until Valentine’s day.  A couple action steps to inspire people to think ‘give the gift of fitness’ to their special loved ones. 1.  Get in the habit, and train your staff, to ask each client over the next week “Do you need to pick up a Valentine’s Day gift certificate?” …

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Striving for excellence in the Personal Training business

Hey Fitness Pros, “Anyone need advice on making the transition from 5.12 to 5.11?” I saw this quote today.  Climbers will understand the significance of this. 5.12 is a much harder climb than 5.11 and the message is, it’s easy to go backwards, to do what you’ve done before, to choose the easy road….but true…

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#1 Mistake Personal Trainers make in first session with a new client

Hey Fitness Pros, The biggest mistake that I see trainers make in a first session with a new client is trying to fit way too much stuff into a one hour time period. Inevitably they run over time and if they have another client waiting, they rush through or eliminate the most critical aspect of…

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A few critical things you need to know about your Personal Training business in January…

Hey Fitness Pros, January is just around the corner and that means people are going to be ready to jump-start a new fitness program and that’s where you come into the picture to help! A couple critical things that you should know that can make or break your entire year! 1.  You should spend about…

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What are you doing for your clients?

Hey Fitness Pros, What are you doing for your clients for the holidays? Here’s some ideas… 1. Thanksgiving workout. We’re doing a special class and also hosting a Flag Football and Ultimate Frisbee event. Clients can burn all the Thanksgiving dinner calories before-hand! 2. Holiday specials. We offer our biggest specials of the year right…

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The most critical business action you can take!

Hey Fitness Pros, As things start to wind down for the Holiday season, now becomes the most important period of time for me. It’s when I put aside time to plan and prepare for 2012. Remember the saying “Fail to Plan and Plan to Fail!” We want to enjoy an incredible 2012 year and so…

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