Category: fitness industry

Fight 4 Fitness

Who would have ever thought that fitness organizations would be struggling to survive during a health crisis when our communities need us now more than ever?! My facility is located in Washington state and we have created a Washington Fitness Alliance with hundreds of Washington clubs, Sports and Recreation Centers and fitness professionals. Our goal…

Read More

Latest & Greatest Fitness Tips Hot Off the Press – Second of 2 Part Series

Last week I provided you with some of the latest & greatest fitness tips from the fitness industry’s top experts. Here are just a couple more that I hope you can use when working with your clients. Michol Dalcourt on the Anatomy of the Foot and Ankle: ¼ of the bones in the body are in the…

Read More

Our Biggest Problem

Do you know what our biggest problem is?  It is probably your biggest problem too. Here it is…ready? THE MAJORITY OF PEOPLE DO NOT LIKE TO EXERCISE! That is right.  The biggest problem working in the fitness industry is that we are offering a product that most people hate.  So each and every one of…

Read More

Overcoming Obstacles & Excuses – Week 5

We have made it through the majority of the excuses that your clients will try to use to get out of training with you. After reading these last two scenarios you will be armed with what you need to help your clients overcome these obstacles.  Pretty soon your clients won’t even try to get out of workouts…

Read More

Overcoming Obstacles & Excuses – Week 4

Here we are at week 4 of our 5 week series on Overcoming Obstacles & Excuses. Remember, knowing how to get your clients or potential clients past these road blocks will keep them coming back for more.  It is your job to ensure that they stick to the plan! My knees hurt so I can’t…

Read More

Overcoming Obstacles And Excuses – Week 3

I know that you have heard these excuses from your clients before.  Read this week’s addition to my series on helping your clients overcome obstacles and excuses. Getting your clients past these excuses can be the key to getting them to invest in your services! I Hate exercise In the beginning, exercise may feel like…

Read More