Personal Trainers: Don’t Make This Mistake

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The biggest mistake that I see trainers make in a first session with a new client is trying to fit way too much stuff into a one hour time period.

Inevitably they run over time and if they have another client waiting, they rush through or eliminate the most critical aspect of a first session, ‘Finalizing the Sale’.



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You absolutely have to leave at least 10-15 minutes at the end of the session to be able to do the following:

Discuss how you are going to work together with your new client

Make some suggestions regarding a package or program that would work for them

Be able to effectively work through some struggles, obstacles and/or answer questions and ultimately

Get your client signed up with you

So watch the clock and be sure to protect that critical time so you can finish the first session effectively with an outcome that will be positive for you and the client.

Bottom line, you can’t help them if you don’t have time to convince them that you can help them!

Here is a 4 min video where I give tips on conducting a first session with a prospective client:


Yours in health, fitness & business,
Sherri McMillan

Looking for ideas on how to get more complementary sessions scheduled? Try these past blog posts:


Want to know EXACTLY how we conduct our comp sessions?

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