One of my biggest pet peeves in the personal training industry is picking up a Client File and not being able to determine what a trainer has been doing with their client. If a trainer does not make any notes in their clients’ files, how can they record and comment on progress (ie John, last…
Big Problem in Personal Training industry – Lack of Regular Program Updates
Hey Fitness Pros, In my next few blogs, I wanted to touch on a few items that I believe would elevate the professionalism and standards in our industry. Please leave your comments at the end of my blog and let me know what you think. Am I on the right track or out to lunch?!…
How Personal Trainers can develop a full clientele base
Hey Fitness Pros, We have a trainer on our team, Rob Cloke, who has been with us for almost 12 years. His schedule is always at capacity, he always hits bonuses and always reaches his revenue goals. So how does he do it and continue to do it for 12 years?! Well, we asked him…
Fitness Pros, Do your Homework!
Hey Fitness Pros, Let me ask you a few questions… Would you do business with a dermatologist with horrible skin? Would you be taken aback by a hairstylist with a horrible hairstyle? Would you see a makeup artist whose personal make-up application is atrocious? And this one might hurt – would you seek the assistance…
Increase your Personal Training revenues this summer
Hey Fitness Pros, Can you believe that summer is just around the corner?! It’s my favorite season of the year and I look forward to all the outdoor activities, the beach, BBQs and sunny, warm days! But many personal trainers don’t enjoy summer because they experience a substantial dip in their income as clients reduce…
Success with Groupon for Fitness Pros
Hey Fitness Pros, We launched our 1st Groupon promotion this weekend and from our perspective, it was wildly successful. We signed up 179 new clients! That’s 179 people and all their friends who they will rave about us to!!! A huge marketing boost! Here is how it worked: – Offer: $99 for 6 Weeks of…
One of my biggest pet peeves…
Hey Fitness Pros, Just returned from Spring Break in the Dominican Republic with my kids. I did another teaching vacation in exchange for free accommodations, food and drinks for myself, a guest and my 2 kids. It’s the best gig ever! World-class resort and I get to meet amazing people from all over the world! …
4 things to reach Million Dollar Personal Training success
5 critical steps to business success as a Personal Trainer
Hey Fitness Pros, I hope you’ve survived the January rush and business is still flowing in. It’s been one month since many of our clients have set New Year’s Resolutions and of course, it’s our job to provide the guidance, support, education and kick in the butt that our clients need to keep them on…
Lessons from Jack LaLanne for Personal Trainers and Fitness Instructors
Dear Fitness Pros, I am so excited to relaunch my Business of Personal Training blog. It’s got a new look and feel with functioning that should make it more user-friendly for you and easier to interact and post comments. My goal is to blog two times per week and provide you with technical, practical and…