Category: Business

Fitness Resort Travel and Teaching Fitness classes for Fitness Professionals

Hey Fitness Pros, If you are like me, I’m already planning spring vacations.  Gotta get some sunshine!  I’m taking my kids and my niece to Dominican Republic and can’t wait! So as I’m pulling all the details together, I wanted to encourage you all to try a Fitness Resort teaching contract. Teaching classes at a…

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5 critical steps to business success as a Personal Trainer

Hey Fitness Pros, I hope you’ve survived the January rush and business is still flowing in.  It’s been one month since many of our clients have set New Year’s Resolutions and of course, it’s our job to provide the guidance, support, education and kick in the butt that our clients need to keep them on…

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Lessons from Jack LaLanne for Personal Trainers and Fitness Instructors

Dear Fitness Pros, I am so excited to relaunch my Business of Personal Training blog. It’s got a new look and feel with functioning that should make it more user-friendly for you and easier to interact and post comments. My goal is to blog two times per week and provide you with technical, practical and…

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Highlight the Holiday Season and everyone Wins!

Hey Fitness Pros. The holidays are just around the corner. My question to you is ‘Do you have a plan to encourage clients to focus on the “Gift of Health, Fitness & Vitality”?! Here’s the thing – people are spending money and buying gifts in late November and all through December. So would you rather…

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A tip to help you hone your skills as a Fitness Pro

Hey Fitness Pros, This month in our business we perform On-floor reviews on our team. It’s such a helpful tool to ensuring we’re constantly growing and developing as fitness pros. So if you manage a group of fitness pros I would suggest you adopt this system into your business. Perhaps try it once a quarter….

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Leadership – What’s more important, Skill or Character?

Hey Fitness Pros, At the recent IDEA conference, I worked with a group of Fitness Directors and we discussed the Top 10 most important traits for strong leadership. Check out this clip that provides you insight into what I believe is the #1 Quality of Strong Leadership. If you can’t view the videoclip above, here…

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Secret Shop your Business to create an incredible and consistent experience for your clients!

I worked at McDonalds for 5 years. I know, I know… that’s a story for a different blog! Anyways, when I worked there we would get Secret Shopped all the time and of course, you always wanted to get a high score. So you ended up just practicing the correct protocol all the time because…

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Watch this Video Clip on how to Stretch out your Clients.

Hey Fitness Pros, I’ve written in the past about the importance of spending at least 5-10 minutes at the end of every training session stretching out a client and/or utilizing tools such as stretching sticks or balls to provide a muscle rub-down. There is a reason why we make this a mandatory component of all…

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