Here at Northwest Personal Training, we decided that NOW is the perfect time to reinvigorate our Workplace Wellness program.
Why now is the time to start or revamp your corporate wellness program:
Many employees are stressed, overworked and on edge more than ever. COVID-19 has increased work stress for many employees.
Many employees are working from home or are isolated most of the day at their desks/ in their offices. They could use a “connection” point with their co-workers AND a wellness break.
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Fitness facilities across the country are looking for new and innovative ways to generate revenue during this global pandemic. Workplace Wellness (if done correctly) can be a great way to bring in extra revenue and get in touch with more people in your community.
Make your wellness program simple and flexible for best results:
Many businesses like the idea of implementing a corporate wellness program, but corporate wellness programs can seem too complicated and unaffordable to many business owners and managers. Make your program simple and flexible and you will have more success.
We offer MANY different ways for businesses to provide wellness opportunities to their employees.
Get their attention with a physical/tangible resource tool:
One of our most successful ways of offering Corporate Wellness is by using our Customized Corporate Health And Wellness Manual. This is a way for business owners and managers to offer their employees a guidebook to optimal health and fitness. We use our Fitness Results Manual and it is a KEY SELLING POINT for us! (Don’t have a resource like the Fitness Results Manual to use? You can have ours and make it your own! Go HERE for more details.)
Managing your Wellness Program is essential to success:
Finally, it is very important to assign this program to a trainer who has expressed interest in approaching businesses. A trainer with passion about a project is going to be much more successful than a trainer “assigned” to a project. This trainer should be responsible for both marketing and managing the program.
*Tip* Marketing your corporate wellness programs to your internal clients might be a good place to start. Many of our clients at Northwest Personal Training are movers and shakers in our community. Do you have clients like that?
Corporate wellness programs tend to have a bad rap in our industry, but if you are organized, have the right resources and have the right person managing your program….. corporate wellness can be an excellent source of extra revenue.
Yours in health, fitness & business,
Sherri McMillan
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