We are nearing the end of July with at least 1 more month of summer to go. This can be a slow time for fitness businesses. Here at Northwest Personal Training we rely on systems and planning to ensure we are ready for the slow times and the busy times. In the summer, we host several talks, free bootcamps, offer summer specials and more. None of these initiatives would be successful if we didn’t have detailed systems in place.
Is your fitness business thriving this summer? Or is your fitness business struggling to stay organized and profitable?
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Over the last 24 years of running Northwest Personal Training I have found that having a comprehensive corporate manual is essential to our success. Our corporate manual ensures that all aspects of our business are documented and all expectations are clear. We use our corporate manual daily. Our staff is required to study our corporate manual during the hiring process. We even have a quiz they must take to prove that they understand our mission, vision, motto, policies, systems and more.
I have found that many fitness businesses have some policies outlined for sales, marketing, HR and more. Oftentimes, those policies don’t cover all aspects of the business and there is no process to ensure all staff members understand their roles and have reviewed the policies.
You will not find success in this competitive industry unless you have clear plans in place and have a system to follow.
Do you have systems in place for the following aspects of your business?
Sales
Marketing
Customer Service
Human Resources
Client Programming Systems and Forms
Operations and Administrative Procedures/Policies
If your answer is “no”…. you NEED to implement a corporate manual within your fitness business ASAP. Sound overwhelming? It doesn’t have to be. Using our Northwest Personal Training corporate manual, I designed a fitness business system to help you run an organized and successful fitness business.
Implement the business system that I designed and you will find that you work SMARTER, are more ORGANIZED and you will start generating HUGE profits like we do here at Northwest Personal Training.
DON’T REINVENT THE WHEEL! Let us give YOU the systems that we know work!
The fee to purchase the Business of Personal Training System can be made up within 1 month of increased PT sales and there are NO recurring franchise or licensing fees. A comparable business system in other industries would require an initial investment of tens of thousands of dollars.
Learn more about THE BUSINESS OF PERSONAL TRAINING SYSTEM.
Email kari@nwpersonaltraining.com with questions or to request a demo.
Yours in health, fitness & business,
Sherri McMillan
