Over the last month I have blogged about the importance of building relationships with potential new clients in order to get their commitment, the importance of focusing on booking complimentary sessions and how to get those complimentary sessions booked over the phone. You have the info you need…right? You are close! Now you just need to know how to…
Booking First Session Over the Phone
So we have talked about why building a relationship with a potential new client is the best way to get a client to sign up for your services and great ways to market for more comp sessions, but we need to take a step back! The first step to having a successful comp session…
One New Client Is Worth A LOT!
I have challenged each of our team members to book at least 1 comp session in the next week. That may not seem like a lot, but think of it this way….that is 10 scheduled comps for one week. We normally have at least 80% of those comp sessions result in a $1000 package – that’s…
Closing the Sale – It’s Not What You Think
Hopefully you have done some exciting and creative marketing this month and lots of new prospective clients are walking through your doors. Are you and your staff ready for them? During this busy time of year it is so important that you feel comfortable and confident with your sales process. The clients that you sign…
Personal Training is Affordable!
Happy New Year Fit Pros and welcome to our busiest time of year. If you have planned and executed your advertising correctly…you should be seeing TONS of potential new clients walk through your doors. When you sit down to discuss how these potential new clients will work with you it is likely that you will…
Holiday Cards For Clients
Do you send out holiday cards to your clients around this time every year? It is a great idea, but it can cost quite a bit. I am going to tell you what we do get the biggest bang for our buck when it comes to sending holiday cards to our clients. We create our…
Marketing Tip: Free, Fun & Simple
This is a marketing tip that is free, fun, simple and it is something we do every year. Here is how it works… We make it a priority to take LOTS of pictures at all of the events we participate in and host throughout the year (Everything from rock climbing to racing events to hiking…
First Session Success – Top Tips
One of the most common sales questions we receive from fitness professionals is “how (with all of the different trainers and their different styles) do all of your trainers use the same sales system to sign up 80% or more of the prospective clients they have first sessions with?“ The answer is pretty simple! You…
Our Biggest Problem
Do you know what our biggest problem is? It is probably your biggest problem too. Here it is…ready? THE MAJORITY OF PEOPLE DO NOT LIKE TO EXERCISE! That is right. The biggest problem working in the fitness industry is that we are offering a product that most people hate. So each and every one of…
3,000 Potential New Clients
Raise a lot of money for local charities. Help people experience a huge sense of accomplishment. And let it enhance your business by getting to know 3000 potential new clients! I am so proud and honored to say that the 6th annual Girlfriends Half Marathon was a huge success! The weather held out for us…