We host free educational talks throughout the year. Hosting these types of educational events is a great way to give back to your community, give local and like minded businesses a way to speak and creates exposure for your business. WIN for everyone!
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Free Educational Talks
Marketing
Include free educational talks in your yearly marketing plan. (You can also schedule talks/seminars that participants pay for).
Give yourself plenty of time to market each of the talks.
Post your talks on your website and as an event on social media.
Schedule social media posts and enewsletters to market your talk.
Post fliers around your facility.
Ask staff to remind clients about your talks – in person and via personal emails.
Management
Assign a staff member to each free educational talk. That staff member is responsible for finding, booking, marketing and running the talks.
Day of the talk: Staff member assigned to the project should have the space prepared for the talk (projector, screen, chairs, snacks, water etc.)
Once the talk is finished: Consider announcing or handing out promotional content for your business. Some examples would be – 2 weeks free group training or 1 comp session with a Personal Trainer.
Our Next Free Educational Talk at Northwest Personal Training
The Fast Track to Peak Performance & Stress Resilience
Try hosting an educational talk at your facility. Be top of mind in your community!
Sherri McMillan
Does your team have a yearly marketing plan?
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Email kari@nwpersonaltraining.com with questions or to request a demo.
