Even though most of us fitness business owners and managers are focused on just keeping our doors open right now…we can’t lose sight of the importance of planned and continual marketing. I recently recorded a podcast that I want to share with you. This podcast focuses on work-life balance, fitness business systems, marketing fundamentals, marketing tactics…
Fitness Facilities: Fight AND Stay ‘Open’
Here in Washington state….health and fitness facilities have been forced to close for the last month or so. I believe that we must take COVID-19 seriously and wish we could stay open. We are part of the solution and not the problem. We know know that at Northwest Personal Training we can provide a…
Highlight Current Clients – Inspire New Clients
2020 has been a tough year for many fitness businesses, but many of us are finding ways to continue to help our clients stay healthy and strong. Here at Northwest Personal Training we wanted to highlight our clients who have remained engaged and motivated over the last year. We also need to encourage more clients…
3 Ways to Get Free Fit Pro Advertising
I wrote an article for PTontheNet a few years ago and I wanted to share it with you again today. Right now, many fitness businesses are seeing a slow down after the new years resolution rush. Now is the time to ramp up your marketing! In the article I share 3 ways to get free…
Revenue Generating Programs
Your beginning of the year rush is probably starting to slow down. You may be looking for ways to bringing in new clients and ways to keep your current clients engaged with your business and staying healthy. This is a great time to run a weight loss challenge….or at least start planning for a spring…
Fitness Business Success: Referrals & Social Media
For the last few weeks we have been focusing on how you are going to make 2020 the most successful year for your fitness business. Fitness Business: Set 2020 Up For Success Be Prepared: Hone Your Skills…Now! Try these last two business critical things to see huge successes this year! Ask for Referrals Now…
Remind Clients to Use Holiday Discounts
Did you send out a holiday card/eCard to your clients in 2019 or at the beginning of this year? If so, I hope you included a discount for your clients as a “gift” to them and a gift certificate they can give to a friend to receive some type of free and initial service with…
Try A Holiday Student Special
Do you have clients who have college age kids or grand kids? Those students will be coming home for their holiday break soon. What better way for your clients to spend quality time with their students then to work out together while they are home on break? Try offering a student discount during December and/or…
Racing Events: Get Involved. Get Clients
Hosting a racing event is an excellent way to get new clients walking through your doors and keep current clients motivated and engaged with your business. Start out by hosting a fun run that starts outside of your business. The initial set up will take some work, but a racing event hosted by your facility…
Fourth Step To Marketing Success
If you have been following my blog the last three weeks you are now aware of the essential things you need to know before you can start building a successful marketing plan that will bring in tons of new fitness clients. You need to know YOURSELF. You need to know YOUR BUSINESS. You need to know YOUR…